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Kanye West Calls Out Adidas For Unauthorized Yeezy Sneakers
Published: February 27, 2024
Stay updated with the latest news as Kanye West speaks out against unauthorized Yeezy sneakers by Adidas. Get the inside scoop on this developing story.
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Table of Contents
Kanye West has once again taken to social media to express his dissatisfaction with Adidas, accusing the company of unauthorized production and sale of his Yeezy sneakers. In a recent post, West referred to the situation as a form of creative “rape,” alleging that the company is promoting and selling colors of his popular Yeezy sneakers without his approval.
Key Takeaway
Kanye West has publicly accused Adidas of unauthorized production and sale of his Yeezy sneakers, alleging that the company is exploiting legal loopholes and contract clauses to circumvent his approval.
Allegations and Claims
West, who recently celebrated the success of his “Vultures 1” album, directed his frustration towards Adidas, claiming that the company is using contract clauses to produce and sell the Yeezy Boosts in a new “steel grey” shade without his consent. He further accused Adidas of exploiting legal loopholes and ambiguous language to circumvent his approval, while also pursuing a $250 million lawsuit against him.
Call to Fans
Amidst the controversy, West urged his loyal supporters to distance themselves from the Adidas brand, signaling a strained relationship between the artist and the sportswear giant. This public dispute comes as a surprise to many, especially after West’s recent public appearance with Adidas CEO Bjorn Gulden, which initially suggested a potential reconciliation.